Kajabi Website Builder: Create Your Site in 15 Minutes

I walk you through how I use the Kajabi website builder to create complete website pages, not just landing pages, for my online business. I show you exactly where to click, how to choose a template, and how to start customizing so your site feels consistent and professional from the start.

I focus on how I structure pages, design headers and footers, arrange sections, and adjust styling so everything works together across desktop and mobile. I also share an extended trial offer and exclusive bonuses that I provide to help you get started with confidence.

Key Takeaways

• I show how I set up and structure website pages for a consistent user experience.
• I explain how I design, customize, and optimize each section for desktop and mobile.
• I provide access to an extended trial and added resources to support your setup.

Getting Started With Kajabi Website Builder

Accessing The Website Builder

I go into my Kajabi dashboard, click Website, then click Design.

If I have not selected a template yet, I open Browse Templates or the Template Store, choose one I like, download it, and click Customize Page. From there, I build my homepage and other system pages.

Inside the builder, I focus on two core areas:

• Content
• Style

On the left sidebar, I use Sections and Settings. The sections include:

• Header
• Page sections (hero, features, text and image, call to action, etc.)
• Footer
• Exit pop or two-step pop

I can scroll through the page and click directly on any element to edit text, images, or layout. If I want to add a new section, I select from options like:

• Pricing
• Course outline
• FAQs
• Testimonials
• Custom section

I preview any section before adding it, then click Add when I am ready.

I always start with the header and footer. When I design them well, Kajabi propagates them across my website pages, which keeps the look consistent as visitors navigate.

In the header, I upload my main logo using the recommended dimensions 360 x 80. I adjust the logo image width until it fits properly, then save. That logo automatically appears across my other pages.

I configure the navigation menu by selecting the main menu and removing any unnecessary duplicate menus. Once I save, the navigation stays consistent throughout the site.

In the footer, I edit:

• Copyright text
• Link lists
• Social icons

I add social links and rearrange blocks as needed. Depending on my subscription, I can remove or keep the “Powered by Kajabi” branding.

After finishing the header and footer, I save and move on to the main page sections.

Choosing And Customizing Templates

Once I select a template, I customize it section by section.

For the hero section, I control:

• Background (color, image, or video)
• Desktop layout
• Padding
• Vertical and horizontal alignment
• Full width or fixed width

I adjust spacing carefully by modifying top and bottom padding values. Small changes, such as reducing padding from 100 to 25, make a visible difference.

Kajabi uses a 12-column layout, so I balance text and images accordingly. For example:

I upload images, edit headlines as Header 1, and format subtext directly in the editor. If needed, I access the source code to edit HTML.

I also check the mobile view. Kajabi lets me preview different device variations and adjust sections specifically for mobile.

If necessary, I duplicate a section and:

• Hide one version on desktop
• Hide the other on mobile

This approach lets me create a dedicated mobile layout while keeping the desktop version intact.

In Settings, I upload a favicon, which appears in the browser tab. I review styling options there to refine the overall look and feel.

I test, adjust, and save as I go. The more I refine these sections, the more consistent and aligned my website becomes.

Building The Structure Of Your Website

I build my website inside the Kajabi website builder by going to Website → Design and selecting or customizing a template. From there, I control both the content and the style, and I use sections on the left to manage headers, page sections, footers, and pop‑ups.

I focus first on structure so every page stays aligned as visitors move through the site.

Working With Website Pages

I start with the header and footer because they propagate across my website pages. When I upload my main logo (360 x 80 recommended), I adjust the logo width and save it so it automatically appears on other pages like the About page.

I configure the navigation menu inside the header and remove unnecessary menus to keep it clean. Once I save it, the navigation stays consistent across pages.

For the footer, I edit the copyright text, adjust link lists, and add social icons with the correct URLs. I arrange blocks by moving elements such as:

• Link lists
• Copyright
• Social icons

After I finalize the header and footer, I move into the main page sections like the hero section.

Inside each section, I can:

• Add or remove blocks
• Upload images or video backgrounds
• Adjust padding and alignment
• Format headings and subtext
• Edit HTML if needed

Kajabi uses a 12‑column layout, so I control width by assigning block sizes (for example, 6 and 6 for equal text and image columns). I duplicate, rename, hide, or delete sections as needed.

I also switch to mobile view and adjust layouts separately. If necessary, I duplicate a section and hide one version on desktop while showing another on mobile to create device‑specific layouts.

Maintaining Consistent Look And Feel

I keep the design congruent by relying on shared headers, footers, and consistent section styling. The more I use website pages instead of isolated designs, the more unified the experience becomes.

In the Style and Settings, I manage elements like:

I adjust padding, background colors, and typography inside sections to maintain alignment across pages. Before publishing, I preview both desktop and mobile to confirm spacing, layout, and visual balance remain consistent throughout the site.

Designing Headers And Footers

I always start with the header and footer because a well-designed header propagates across all website pages. When I set these up first, the rest of the site stays visually consistent as visitors navigate through it.

Uploading And Adjusting Your Logo

I click into the Header section and upload my main logo. Kajabi recommends dimensions of 360 x 80, so I use that as my guide.

After uploading, I adjust the logo image width to control how it appears. If it looks too small, I increase the width—often testing values like 150, 200, or 250—until it fits the layout properly.

Once I click Save, the logo automatically pulls through to other pages like the About page. When someone clicks the logo on the live site, it returns them to the homepage, which keeps navigation simple.

Configuring Navigation Menus

Inside the header, I configure the navigation bar (navbar). I review the menus and remove any that I do not need, since most sites do not require two menus.

I select the Main Menu and define the links I want, such as Store, Library, About, or Contact. After saving, the navigation remains consistent across all website pages.

This consistency keeps the look and structure aligned throughout the site.

Customizing Footer Elements

After finishing the header, I move directly to the Footer section. I decide whether to keep branding elements or remove duplicate logos if I already display one in the top left of the header.

I edit the copyright text to reflect my company name. Then I choose which menu appears in the footer and adjust the link list as needed.

From the footer settings, I can:

• Add blocks
• Insert social icons
• Rearrange elements like link lists and copyright text
• Connect icons to Facebook, Instagram, or YouTube

Depending on my subscription, I can choose whether to remove “Powered by Kajabi.” Once I finalize the layout, I click Save before moving on to other page sections.

Creating And Arranging Sections

When I build inside the Kajabi website builder, I focus on content and style. I access everything by clicking Website → Design → Customize Page, then I work through sections on the left panel.

I start with the header and footer so the design stays consistent across all website pages. Once I save the header, Kajabi propagates it across the rest of the site.

Adding And Editing Content Blocks

I work through sections from the left sidebar: Header, individual sections, Footer, and Exit Pop or Two-Step Pop. I can also scroll and click directly on the page to edit text, images, or layouts.

Kajabi provides prebuilt sections such as:

• Hero
• Three Feature Columns
• Text and Image
• Call to Action
• Pricing Options
• Course Outline
• FAQs
• Testimonials
• Custom Section

Before adding a section, I preview it to see how it looks. Once satisfied, I click Add, and it appears on the page.

Inside a section, I adjust layout controls such as:

• Padding (top and bottom)
• Vertical and horizontal alignment
• Equal height blocks
• Full width or mixed section

The grid works across 12 columns, so I size blocks accordingly. For example, I may set text to six columns and an image to six columns for balance.

If needed, I edit HTML using the source code option. I also use the settings tab to upload items like a favicon, which appears in the browser tab.

Optimizing Hero Sections

After finishing the header and footer, I move to the hero section. I click directly into it to adjust background type, image, or even add a video.

I control layout by adjusting padding and alignment. If spacing feels too large, I reduce the top and bottom padding until it looks clean.

For personal branding, I often add:

• A clear Header 1 message
• Supporting subtext
• A professional image

I can change the background color, adjust image size within the 12-column grid, and fine-tune spacing.

I always check the mobile view. Kajabi lets me toggle between desktop and mobile layouts, including different device previews.

If necessary, I duplicate a section and:

• Hide one version on desktop
• Hide the other on mobile

This approach gives me a dedicated layout for each device.

Utilizing Calls To Action

I use the built-in Call to Action section when I want focused engagement. I add it like any other section and position it where it supports the page flow.

Within the header, I simplify navigation by removing unnecessary menus. I keep the navbar clean so the call to action stands out.

In the footer, I can add:

• Link lists
• Social icons (Facebook, Instagram, YouTube, etc.)
• Copyright text

I arrange these blocks by dragging them into position. I also decide whether to display “Powered by Kajabi,” depending on my subscription.

By building the header, hero, and calls to action intentionally, I keep the layout consistent while guiding visitors clearly through the site.

Styling And Customization Options

Adjusting Fonts And Colors

I manage global style elements from the Settings tab, where I control how the site looks beyond individual sections. This includes uploading my favicon, which appears in the browser tab.

Inside each section, I edit text directly and set proper formatting such as Header 1 for main messaging and supporting subtext below it. If I need deeper control, I open the source code and adjust the HTML manually.

For visual styling, I change background colors within a section. For example, I select a light gray background to create contrast behind my hero content.

Setting Padding And Layouts

I adjust spacing using the Desktop Layout controls inside each section. I reduce top and bottom padding by entering specific values, such as lowering 100 to 25, to tighten the layout.

Kajabi uses a 12-column structure, so I control width by assigning column values. If I want balanced text and image blocks, I set each to six columns.

I also manage alignment and structure using options like:

• Vertical alignment
• Horizontal alignment
• Equal height blocks
• Full width sections

If needed, I add new blocks such as images and resize them within the grid. I fine-tune block width to control visual balance.

Fine-Tuning For Mobile Devices

I switch to the mobile view to review layout variations across different phone displays. I check spacing, alignment, and readability before publishing.

If a section does not translate well to mobile, I duplicate it and customize it specifically for smaller screens. Then I:

• Hide the original section on mobile
• Hide the duplicate section on desktop

This approach lets me create a bespoke desktop layout and a separate bespoke mobile layout while keeping full control over presentation.

Leveraging AI For Website Content

Generating Headline Ideas

When I build the hero section, I focus on the main messaging first. I use the header block and set it as Header 1 so it stands out clearly on the page.

I experiment directly inside the hero section by adjusting layout, padding, and alignment. This helps me see how different headline structures look across desktop and mobile before I finalize anything.

I also test variations by duplicating sections. I can rename, duplicate, hide, or delete sections, which lets me compare different headline approaches without rebuilding the layout each time.

I make sure the headline aligns visually with the image block. Since the layout works on a 12-column grid, I often split it 6 and 6 between text and image to keep the message balanced.

Creating Effective Messaging

I build messaging inside structured sections like Hero, Text and Image, Call to Action, FAQs, Testimonials, and Pricing. I click directly into each section to edit text, adjust formatting, and refine layout.

Inside the hero, I combine a strong headline with supporting subtext. I control padding, vertical alignment, and background color to ensure the message remains clear and easy to read.

If I need different messaging for mobile, I duplicate the section. Then I hide one version on desktop and the other on mobile to create a bespoke experience for each device.

I keep branding consistent by finalizing the header and footer first. Once I upload my logo and adjust its width, it automatically propagates across pages, which keeps all messaging visually aligned.

I also configure navigation menus carefully. Removing unnecessary menus simplifies the message and keeps users focused on key pages like:

• About
• Contact
• Store
• Library

In the footer, I organize link lists, copyright details, and social icons. I position elements intentionally so the messaging remains structured and consistent across the entire website.

Optimizing The User Experience

I focus on two core elements when I build inside Kajabi: content and style. I use the website builder to keep the look and feel consistent across all pages so visitors experience smooth navigation throughout my site.

I start with structure first, then refine visuals and layout for clarity and usability.

Previewing And Testing Pages

I use the preview function constantly to see how pages actually behave. For example, I click the logo in preview mode to confirm it routes back to the homepage correctly.

I check that my header propagates across pages like the About page so navigation remains consistent. If the navigation looks cluttered, I remove unnecessary menus and keep only what I need, such as:

• Store
• Library
• About
• Contact

I also review the footer carefully. I adjust link lists, copyright text, and social icons, and I rearrange blocks so the layout feels balanced.

Mobile testing matters just as much as desktop. I switch to the mobile view and review dropdown variations to ensure the layout looks right on different devices.

If needed, I duplicate a section and:

• Hide one version on desktop
• Hide the other version on mobile

This lets me create bespoke layouts for each device without compromising usability.

Iteration And Inspiration

I experiment directly inside sections to understand how each element works. I click into hero sections, adjust padding, alignment, and background settings, and test different layouts.

For example, I:

• Modify top and bottom padding
• Adjust block widths within the 12-column structure
• Resize logo width
• Change background colors
• Insert images or video

If I want tighter spacing, I reduce padding values. If I want better balance, I shift blocks from six columns to seven or adjust image sizing.

I also explore available sections before adding them, such as:

I test layouts before committing to them. I preview sections, adjust styling in the left-hand panel, and refine until the page feels clean and intentional.

When I build the hero area, I combine messaging and imagery. I format headlines as Header 1, refine subtext, and adjust layout blocks to maintain proportion within the 12-column grid.

If I need deeper customization, I access the HTML source. I also upload a favicon so the browser tab displays my branding clearly.

I build the main website layout first, refine the header and footer, and then shape each section while constantly reviewing how everything looks and functions together.

Conclusion

I start with the header and footer because they propagate across my site and keep everything congruent. I upload my main logo at 360 x 80, adjust the width, and control the navigation so it stays consistent on every page.

I focus on two elements when I build:

• Content
• Style

I use sections to structure each page—hero, features, testimonials, pricing, FAQs, or custom blocks. I click into each section, adjust layout, padding, alignment, and background, and preview changes before I save.

I design for both desktop and mobile. If needed, I duplicate a section, hide one version on desktop, and hide the other on mobile to create a bespoke experience for each device.

I customize details inside the settings, including:

• Favicon upload
• Logo sizing
• Navigation menus
• Social icons
• Copyright text

I build the main messaging in the hero section, balance image and text across the 12-column layout, and adjust spacing to control visual flow. If I need deeper control, I edit the HTML directly.

I use the builder hands-on, test variations, and refine each section until the layout matches my brand and functions cleanly across the entire site.